| Genii Group > Our Expertise |
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Clients engage us when they need proven marketing talent, whether as additional firepower to their current resource, or when they have immediate need for project-based resources.
Why you should use us?
You have an urgent marketing project to execute and...
- you don’t have anyone within your team to do it.
- you don’t have a marketing person on board yet.
- you don’t intend to have full-time marketing headcount.
The group has done work in these marketing categories:
- segment (enterprise, SME, consumer, channel)
- role-based (finance, HR, operations, sales, CIO)
- audience (decision makers: business, technical, influencers)
- regional coverage spanning Asia Pacific
- localisation strategies for China, India, Taiwan and South Korea
Depending on your company profile, here's what we can do.
- Start-up
Often, we are the best option for start-ups who want to fast track their marketing operations, while keeping their costs accountable. We act as your interim marketing leader, providing and executing on the vision and strategies – to get that crucial early success.
- Local infocomm enterprise (iLE)
We work with local infocomm companies to address their unique challenges of operating in a constrained local market. This ranges from spotting untapped opportunities to growing regionally, to repositioning their solutions. iLEs engage us when they want to enhance their competitiveness in the market.
- Sales rep office
Growing companies have come to rely on us to deliver a whole spectrum of marketing tactics. From localised strategies to targeted sales campaigns to channel programs, we help to bring their business to the next level.
- Tech MNC
Established corporations often engage us, not as contract staff, but to own and drive specific and time-critical projects. Overwhelmed marketers often find assurance in having experienced peers help out. After all, our role is to make you look good.
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