Case study highlights
Genii Group has been delivering results for our clients. Here is a selection to demonstrate the breadth of what we have achieved. Contact us to discuss how we can achieve results for you too.
Click on the title for more details.
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Assisting Business Partner in Accelerating Sales Leads
Our client approached us with a request to help out with their local business partners. Arming ourselves with deep knowledge about the new solution, we accompanied the partners and helped accelerate customer interests. -
Implementing An Effective Balanced Scorecard Reporting
We helped a client and their regional peers drastically save 60 percent of their time on reviewing business performance, and improved KPI transparency. -
Providing Actionable Insights From Social Media Report
Using data from social media, our client was able to get answers to make some pressing business decisions, as well as gained new actionable insights on areas to invest in. -
Uncovering New Growth Opportunities
We helped our client raise USD 150,000 to go after new business areas that offered 47% growth, after analysing disparate business data, both internal and external -
Growing Sales Pipeline
On a pipeline-generating project, we helped a client achieve 128 follow-ups, 14 face-to-face meetings and pilots - all within 3 weeks. -
Filling Competency Gap
Another client, faced with marketing skills gap, needed a single point of contact on a major regional event - to liaise with agency, HQ and regional teams. The event received a successful rating, kept to schedule, and ran within budget. -
Managing Pilot Retail Sales Program
We were tasked by our client to manage a pilot program from start to finish, in the process helping to grow sales by 64% -
Improving Sales Results Through Effective Planning
We provided a holistic solution comprising of enablement, execution and adoption, in order to provide visibility to, prioritize and implement win strategies for key opportunities -
Re-Branding a Company
By conducting a complete review of a client's messaging and stakeholders, we re-positioned the company to better reflect the aspirations of its expert consultancy services. -
Evangelising to Partner Telesales Teams
We helped our client to keep his partner's telesales team trained and updated on the latest product offerings, as well as motivate them to sell -
Acquiring New Customers
For another revenue-driving project for a solution with a starting price of US$50,000, we passed 14 qualified leads to the client within the first week -
Creating Corporate Identity and Messaging
Genii Group helped a new company, which needed additional marketing expertise, to create its corporate identity and company communication from scratch. -
Producing Impactful Publication
To commemorate a major milestone of a regional initiative for a client, we proposed and produced a coffee-table book to document their many high profile achievements and successes. -
Training on Channel Management Practices
Tapping on our expertise, we organised a training session for our client to further enhance the performance of their channel sales team. -
Providing Maternity Cover
A marketing manager was going on maternity leave and had several important region-wide programs running. We provided an onsite marketer for 2 months, to keep those and the rest of the marketing ship sailing smoothly. -
Creating Contact Strategy
By understanding the end customers' priorities, we put together a contact strategy, so that our client knows who to touch, when to contact them, and with relevant messages.
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