We start each project with aligned success criteria.  We measure and are held accountable. We spend a lot of time studying your business, your customers and your solutions. By understanding your requirements, we then tailor the right mix of marketing tactics to meet your goals.

We also maintain an ongoing knowledgebase of past marketing projects, to capture the essence of best practices, to be referenced for future projects.

Specialists at the Genii Group have proven experiences with admired technology brands – Microsoft, IBM, HP, Cisco, WordPerfect, Novell, Peoplesoft, SingTel, Philips, Starhub Cable Vision, Xbox. We have collectively created over 150 business strategies, executed over 500 campaigns, presented in over 1,000 technology-related events, and generated over US$200M of related sales.